“The concept of U=U is the foundation of being able to end the epidemic.”Dr. Fauci, NIAID, July, 2019
#CelebrateUU builds on the concept of U=U, calling on individuals living with HIV to start recognizing and celebrating our anniversaries of having an undetectable viral load.
With this movement, we are putting a face and story to HIV and educating people about the science behind U=U. This is one powerful way to help end the stigma associated with HIV/AIDS.
Take a #CelebrateUU Selfie!
This is a “self fulfillment” movement. At its most basic level, #CelebrateUU asks people living with HIV to post a #CelebrateUU selfie to social media.
We invite you to do this on the anniversary of your first reaching undetectable status, and celebrate this health milestone every year. It’s also a great post for World AIDS Day (Dec 1), HIV Long-Term Survivors Day (June 5) or other events in your community.
The steps are simple
- SIGN: Use a sign like the one above or a simple handwritten sign (click here for templates to use)
- SELFIE: Take a selfie
- HASHTAGS: Include the hashtags #HIV #CelebrateUU #UequalsU #UU6 (replacing the 6 with how many years you’ve been undetectable!)
- STORY: Share something simple like: “This month I celebrate 6 years undetectable, which means I cannot sexually transmit HIV to others!” Answer the question “What does U=U mean for YOU?“
- SHARE: Share to your social media and tag us @CelebrateUU on Facebook, Instagram, Twitter
Why this, why now?
In the early days of the AIDS pandemic, it took ACT UP to drive changes in funding & treatment options. Their slogan was SILENCE=DEATH.
Today, with U=U and PrEP we finally have the TOOLS to end the HIV epidemic. But STIGMA stands in our way. Our slogan now needs to be SILENCE=STIGMA.
In starting this movement as individuals living with HIV, we reclaim our dignity by reclaiming our diagnosis. With U=U, we reclaim our social, sexual, and reproductive health.
We learn from cancer survivors and people in long-term recovery from addiction, that anniversaries matter!
- They matter to the individual’s own survival and joyful living, reminding them each year to appreciate their health.
- They matter to the newly diagnosed, giving them hope of reaching this important milestone in their ongoing treatment.
- They matter to our communities, breaking down the silence, stigma and shame associated with the HIV epidemic.
- They matter to the world, as we work towards ending this epidemic.